Market research services
At Yarn, our highly experienced researchers can deliver the findings you need to supercharge your fundraising, create even better services and power transformative strategies.
Our Research Clients
Recent Research Projects
Fundraising and donations
Marketing and communications
Service design and delivery
Strategy and planning
Partner and volunteer management
Brand and reputation management
Digital and innovation
Audiences we work with
Our research methods
Qualitative research
Through a range of research, our experts can help you uncover the real stories behind attitudes and behaviours. We’ll explore motivations, emotions and unmet needs to help put your audiences’ voices at the heart of your decisions.
Quantitative research
We provide solid data-driven insights to help you make confident decisions for your organisation and the people you support. Our trusted research makes it easy to measure awareness, track satisfaction, spot emerging trends and evaluate the effectiveness of campaigns, services and other initiatives.
Interpretation and reporting
For us – and for you – it’s important to remember that listening to people and collecting data are only half the story of market research.
Careful interpretation and effective reporting are also absolutely critical to ensuring your charity makes the best possible decisions.
That’s why we pride ourselves on first-class analysis and crystal-clear findings so you can quickly understand what research really means to you.
"We’d love to work with you again. Thanks for your patience, amazing calm and professionalism."
Magda Peel
LLF Resource and Communications Officer, Church of England