Hospital charities play a vital role in raising money to support patients, families and staff by funding services, equipment and facilities that go beyond standard NHS care.
This work is often essential to improving patient experiences, offering comfort and enhancing the overall quality of care within hospitals.
At Yarn, this is why we care so much about supporting hospital charities such as The Royal Marsden Cancer Charity, Leeds Hospitals Charity and London Specialist Hospitals.
We love telling inspiring stories that help patients and their families access care and support that makes some of life’s toughest moments more manageable.
How we work with hospital charities
When you choose Yarn to support you, the first thing we do is get to know your organisation and brand inside out. From there, we work closely with your team to explore the story you want to tell, why it matters, and who you want to reach.
During this discovery stage, we uncover the narratives and characters that will truly engage and inspire your audience, encouraging them to think and act in the ways you hope.
We then map out your story’s content and the best ways to bring it to life, always guided by our five golden threads: stimulating, moving, accurate, relatable and trustworthy.
Throughout the project, we stay by your side, answering questions promptly, offering expert advice, and keeping everything on schedule and budget.
Our hospital charity clients
Our projects for hospital charities
"The team were incredibly flexible and helpful in facilitating a relaunch of our supporter newsletter. They helped create a softer and warmer look and feel utilising both new fundraising propositions in addition to new brand identity. Their expertise and guidance were invaluable in helping to produce a really high-quality publication which has been well-received both internally and by our audience."
Elizabeth Brown
Individual Giving Manager, Barts Charity
Did you know
There are over
220
NHS-linked hospital charities across the UK – and many more independent charities that support specific hospitals or medical causes.1
The oldest hospital charity in the UK is the Hospital of St Cross and Almshouse of Noble Poverty in Winchester, Hampshire – founded between 1132 and 1136.2
The largest hospital charity fundraising appeal in the UK is Great Ormond Street Hospital Children’s Charity’s initiative to raise
£300 million
to fund a new children’s cancer centre.3
Every day, NHS charities invest
£1.5 million
into the work of the NHS.4