What we were asked to do
We were tasked with creating a cohesive identity for the London Specialist Hospitals collaboration's campaigns, maintaining individual hospital identities while presenting a collective front. The campaign aims to attract international patients seeking specialist treatment in the UK.
What we did
Our team developed three distinct concepts integrating the five hospital logos and reflecting the collaborative spirit. Each concept includes a campaign identity with graphic elements, adaptable for various platforms such as social media, websites, and print materials. Through two rounds of feedback, we refined one design, delivering comprehensive campaign assets and implementation guidelines.
What they thought about it
The internal reception of the visual identity was exceedingly positive. All assets for the launch were meticulously prepared and poised for implementation in 2023. The launch progressed seamlessly, and we eagerly anticipate monitoring the development of the London Specialist Hospitals' global offering.
Do you have a visual identity that needs creating?
Give the Yarn team a shout and we can work our magic
