What we were asked to do
Initially, we designed the 2019 Prince's Trust International annual report and continued to work on subsequent versions up to 22/23. Using Prince's Trust branding, we needed to determined how to emphasise the figures with simplified tables, alongside a thoughtful approach to imagery.
What we did
For every edition, upon receiving text and case study visuals, we generated various cover and page layout ideas to animate narratives. This iterative approach enabled us to enhance previous designs, ensuring continuous improvement. It was crucial to present facts and figures in digestible tables and employ maps to underscore achievements and locations effectively.
What they thought about it
Year after year, the client has been delighted with the design progress, brand utilisation, and presentation of figures. The ongoing production of each report is a testament to their satisfaction and trust in our work.
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