What we were asked to do
We had to come up with a visual style for Comic Relief's Power-up Programme's 7 learning briefs. The design had to steer clear of using photos, work together as a set, and still pack enough punch to stand on its own.
What we did
We initially developed various creative concepts to explore illustrative approaches for the learning briefs, progressing from the approach used in the 2021 report. The selected route, named "Togetherness," employed a colourful illustration style depicting diverse groups of women holding hands in support. This approach ensured that people remained central to the design, while avoiding the use of photography.
![Open learning brief with an illustration at the bottom of different hands in the air.](/img/asset/YXNzZXRzL3dvcmsvY29taWMtcmVsaWVmLWxlYXJuaW5nLWJyaWVmcy9jb21pYy1yZWxpZWYtbGVhcm5pbmctYnJpZWZzLXNwcmVhZDQuanBn/comic-relief-learning-briefs-spread4.jpg?w=2068&q=90&s=4c5752419a642aa524921fbb841a8781)
What they thought about it
"They all look perfect! Many thanks to you and your team for this wonderful piece of work"
Sam Valery - Monitoring, Evaluation and Learning Manager
Do you have reports that need to be brought to life through design and illustration?
Give the Yarn team a shout.![Open learning brief with text and colourful illustration of a group of women hugging.](/img/asset/YXNzZXRzL3dvcmsvY29taWMtcmVsaWVmLWxlYXJuaW5nLWJyaWVmcy9jb21pYy1yZWxpZWYtbGVhcm5pbmctYnJpZWZzLXNwcmVhZDMuanBn/comic-relief-learning-briefs-spread3.jpg?w=2068&q=90&s=1583e0c8052f634fd74b30f6e8ed7ab6)
![Open learning brief with a colourful image of women in a circle together and contents page.](/img/asset/YXNzZXRzL3dvcmsvY29taWMtcmVsaWVmLWxlYXJuaW5nLWJyaWVmcy9jb21pYy1yZWxpZWYtbGVhcm5pbmctYnJpZWZzLXNwcmVhZDIuanBn/comic-relief-learning-briefs-spread2.jpg?w=2068&q=90&s=72815564912cf1a8980129095c3282b2)
![Open learning brief with illustration of a women writing in a quote bubble.](/img/asset/YXNzZXRzL3dvcmsvY29taWMtcmVsaWVmLWxlYXJuaW5nLWJyaWVmcy9jb21pYy1yZWxpZWYtbGVhcm5pbmctYnJpZWZzLXNwcmVhZDEuanBn/comic-relief-learning-briefs-spread1.jpg?w=2068&q=90&s=be072778f129a803939659a5741d261a)