What we were asked to do
We were asked to design a high-end, printed brochure to mark the Trust’s 10th anniversary—a key piece of collateral for use at flagship events such as the Patron’s Event at Buckingham Palace and other major engagements throughout the year. The brochure needed to reflect the Trust’s refreshed brand identity and deliver a premium, polished aesthetic that matched the significance of the milestone. Our role was to bring the anniversary campaign to life on the page, showcasing a decade of impactful international work through compelling case studies, powerful statistics, and clear messaging. Aimed at high-net-worth individuals, corporate sponsors, and philanthropists, the brochure needed to inspire and engage, offering a clear snapshot of past achievements while sharing a bold vision for the future.
What we did
For the 10th anniversary brochure, we focused on creating a design that looked ahead, highlighting the Trust's vision and future initiatives for the next decade. The design centred around the concept of growth and connection, using connecting circles as a motif to represent the building of trust and a thriving community. We paired this with carefully selected imagery and infographics to visually support the content, showcasing the Trust's impactful work over the past 10 years while also illustrating the exciting potential for the future. The result was a refined, engaging brochure that perfectly captured both the significance of the anniversary and the forward-looking vision of the Trust.
What they thought
"Thank you so much for all your hard work on the brochure we had so many compliments on the brochure from guests, trustees and VIPs. We are really looking forward to collaborating on it again in the future for the longer version we want to create. Thanks also for accommodating the last minute second print and for being so responsive to us throughout."
Jessica Adams
Head of Marketing, The King's Trust International.
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